The Report is finally out today, and I am very excited to finally share it with the world!
Boldly refreshed with new features and an updated look, The Report is 141 pages of curated luxury real estate insider intelligence like you’ve never seen before. It looks beyond annual real estate statistics to give you a holistic view of high-end property buying and selling – not just in your local market, but also around the globe. There is a reason why we call it, “The Report.” It is the biggest, most comprehensive report of the year for the Coldwell Banker Global Luxury® program. It’s the definitive report on high-end property buying and selling for the entire luxury real estate industry. It’s the only report you need.
There is so much rich content in this year’s Report. We focused on looking on the year ahead and casting a wider lens than ever before, so you can have a truly global perspective on everything impacting luxury real estate today – from wealth and financial drivers to affluent lifestyle changes, inbound and outbound market migrations, sustainability and more. The lens from which we viewed all of our findings begins with an astounding reveal from Wealth-X: the world’s affluent population – those with a net worth of $5 million+ – grew 19.8% from 2020 to 2021 and their combined wealth rose 20.4% to over $75 trillion. This is a remarkable jump from 2020, which saw only a 2.1% YOY increase! When you combine this fact with the historic real estate growth statistics provided by the Institute for Luxury Home Marketing and the trends identified by Coldwell Banker Global Luxury Property Specialists, you get a very powerful resource for understanding not just the affluent clients of today – but the affluent clients of tomorrow!
We’ve designed The Report so it can be read in multiple sittings, chapter by chapter, so you can easily digest all of the information and data in it. The content is also easily shareable. You can adapt to your personal marketing needs, whether it’s sharing on your personal blog, social media channels, newsletters, etc. In addition, we’ve expanded our customization capabilities this year with both print and digital options, so you can now customize The Report with a branded cover and the inside page with your bio, credentials, contact information and social links. I highly recommend that all Luxury Property Specialists take advantage of this amazing option by visiting www.cbglreports.com. It’s a wonderful way to stay connected with your clients and show them that your knowledge goes way beyond simple market stats – you are an expert on all aspects of global luxury. Since the luxury real estate market represents a bigger piece of the overall real estate market than ever before, you need to show off your expertise to clients in a big way. They need to know that you are a serious player in the wealth and property buying world who can guide them through any type of transaction, anywhere.
The Report is one of the many powerful resources made available to Luxury Property Specialists. It’s one of the reasons why the Coldwell Banker Global Luxury program sells $267 million in luxury sales every day* and continues to attract the most talented top agents in the business. We help keep you at the top of your game.
Data based on closed and recorded buyer and/or seller transaction sides of homes sold for $1 million or more as reported by affiliates of the U.S. Coldwell Banker franchise system for the calendar year of 2021. USD$.
The post Wealth and Real Estate Through a Global Lens appeared first on Coldwell Banker Global Luxury Blog – Luxury Home & Style.